VVV DR1: The first data release of the Milky Way bulge and southern plane from the near-infrared ESO public survey VISTA variables in the Vía Láctea

Context. The ESO public survey VISTA variables in the Vía Láctea (VVV) started in 2010. VVV targets 562 sq. deg in the Galactic bulge and an adjacent plane region and is expected to run for about five years. Aims: We describe the progress of the survey observations in the first observing season, the observing strategy, and quality of the data obtained. Methods: The observations are carried out on the 4-m VISTA telescope in the ZYJHKs filters. In addition to the multi-band imaging the variability monitoring campaign in the Ks filter has started. Data reduction is carried out using the pipeline at the Cambridge Astronomical Survey Unit. The photometric and astrometric calibration is performed via the numerous 2MASS sources observed in each pointing. Results: The first data release contains the aperture photometry and astrometric catalogues for 348 individual pointings in the ZYJHKs filters taken in the 2010 observing season. The typical image quality is 0.9 arcsec {-1.0 arcsec}. The st