The Value of Competition: Competitive Balance as a Predictor of Attendance in Spectator Sports

Michael A. Levin, Robert McDonald

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	7-24
Journal	International Journal of Sports Marketing qand Sponsorship
State	Published - Oct 1 2009

Cite this

@article{1d9d4038956445918d4cca4920d2ca76,

title = "The Value of Competition: Competitive Balance as a Predictor of Attendance in Spectator Sports",

author = "Levin, {Michael A.} and Robert McDonald",

year = "2009",

month = oct,

day = "1",

language = "English",

pages = "7--24",

journal = "International Journal of Sports Marketing qand Sponsorship",

}