This study examines the use of subjective camera, and its impact on fans' and nonfans' experience of presence and subjective evaluations of play. In a mixed-measures experiment, high, moderate, and low sports fans viewed 16 plays from a college football game shown via either subjective or objective camera. The study found that plays viewed through the subjective camera elicited a significantly greater sense of spatial presence as well as presence as engagement. Presence also varied as a function of participants' degree of fanship. Subjective evaluations of game play were also a function of sports fanship.
- Media effects
- Sports Broadcasting