The benefits of social media in marketing education: evaluating twitter as a form of cognitive flexibility hypertext

Shannon Rinaldo, Debra Laverie, Suzanne Tapp, William F Humphrey Jr

Research output: Contribution to journal › Article › peer-review

Original language	English
Journal	Journal of Advancement of Marketing Education
State	Published - 2013

Cite this

@article{6fbd5df7441c48e7a9568df963c6f5fb,

title = "The benefits of social media in marketing education: evaluating twitter as a form of cognitive flexibility hypertext",

author = "Shannon Rinaldo and Debra Laverie and Suzanne Tapp and Jr, {William F Humphrey}",

year = "2013",

language = "English",

journal = "Journal of Advancement of Marketing Education",

}