Social Media as a Marketing Tool for Events

Research output: Contribution to journal › Article › peer-review

Abstract

https://www.emerald.com/insight/content/doi/10.1108/JHTT-03-2017-0027/full/pdf?title=social-media-as-a-marketing-tool-for-events

Original language	English
Pages (from-to)	28-44
Journal	Journal of Hospitality and Tourism Technology
DOIs	https://doi.org/10.1108/JHTT-03-2017-0027
State	Published - Mar 11 2019

@article{f9634f2f5afb41ac8248f3356943f8fa,

title = "Social Media as a Marketing Tool for Events",

abstract = "https://www.emerald.com/insight/content/doi/10.1108/JHTT-03-2017-0027/full/pdf?title=social-media-as-a-marketing-tool-for-events",

author = "Ayman Harb and Deborah Fowler and Hyo Chang and Shane Blum",

year = "2019",

month = mar,

day = "11",

doi = "10.1108/JHTT-03-2017-0027",

language = "English",

pages = "28--44",

journal = "Journal of Hospitality and Tourism Technology",

}

TY - JOUR

T1 - Social Media as a Marketing Tool for Events

AU - Harb, Ayman

AU - Fowler, Deborah

AU - Chang, Hyo

AU - Blum, Shane

PY - 2019/3/11

Y1 - 2019/3/11

N2 - https://www.emerald.com/insight/content/doi/10.1108/JHTT-03-2017-0027/full/pdf?title=social-media-as-a-marketing-tool-for-events

AB - https://www.emerald.com/insight/content/doi/10.1108/JHTT-03-2017-0027/full/pdf?title=social-media-as-a-marketing-tool-for-events

U2 - 10.1108/JHTT-03-2017-0027

DO - 10.1108/JHTT-03-2017-0027

M3 - Article

SP - 28

EP - 44

JO - Journal of Hospitality and Tourism Technology

JF - Journal of Hospitality and Tourism Technology

ER -