Original language | English |
---|---|
Title of host publication | Food and Wine Festivals and Events Around the World |
Subtitle of host publication | Development, Management and Markets |
Publisher | Butterworth Heinemann |
Pages | 146-165 |
Number of pages | 20 |
ISBN (Print) | 9780080887951 |
DOIs | |
State | Published - Jun 10 2008 |
Segmenting wine festival visitors using their personal involvement with wine
Jingxue Jessica Yuan, Alastair M. Morrison, Liping A. Cai, Tim H. Dodd, Sally Linton
Research output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
14
Scopus
citations