RPCV: Recommend potential customers to vendors in location-based social network

Yuanliu Liu, Pengpeng Zhao, Victor S. Sheng, Zhixu Li, An Liu, Jian Wu, Zhiming Cui

Research output: Chapter in Book/Report/Conference proceedingConference contribution

2 Scopus citations

Abstract

Location-based social network has received much attention recently. It provides rich information of social and spatial context for researchers to study users’ behaviors from different aspects. A number of recent efforts focus on recommending locations, users, activities, and social medias for users. Unlike previous works, we intend to make recommendations for vendors, assisting vendors in finding potential customers in location-based social network. We propose a framework to recommend potential customers to vendors (called RPCV) in location-based social network effectively and efficiently. To find the best set of customers, RPCV takes both spatial relations and user preference into consideration. A reverse spatial-preference kRanks algorithm, which effectively combines spatial relations with user preference, is also proposed. Our experimental results on real datasets from Foursquare and Brightkite show that our framework has higher performance than other state-ofthe- art approaches.

Original languageEnglish
Title of host publicationWeb-Age Information Management - 16th International Conference, WAIM 2015, Proceedings
EditorsYizhou Sun, Jian Li
PublisherSpringer-Verlag
Pages272-284
Number of pages13
ISBN (Electronic)9783319210414
DOIs
StatePublished - Jan 1 2015
Event16th International Conference on Web-Age Information Management, WAIM 2015 - Qingdao, China
Duration: Jun 8 2015Jun 10 2015

Publication series

NameLecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
Volume9098
ISSN (Print)0302-9743
ISSN (Electronic)1611-3349

Conference

Conference16th International Conference on Web-Age Information Management, WAIM 2015
CountryChina
CityQingdao
Period06/8/1506/10/15

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Keywords

  • Location based social network
  • Recommendation

Cite this

Liu, Y., Zhao, P., Sheng, V. S., Li, Z., Liu, A., Wu, J., & Cui, Z. (2015). RPCV: Recommend potential customers to vendors in location-based social network. In Y. Sun, & J. Li (Eds.), Web-Age Information Management - 16th International Conference, WAIM 2015, Proceedings (pp. 272-284). (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics); Vol. 9098). Springer-Verlag. https://doi.org/10.1007/978-3-319-21042-1_22