Petite and Tall Sized Consumer Segmentation: Comparison of Fashion Involvement, Pre-Purchase Clothing Satisfaction, and Clothing Needs

Yoo Seulhee, Samina Khan, C.R. Black

Research output: Contribution to journalArticle

Original languageEnglish
Pages (from-to)219-235
JournalJournal of Fashion Marketing and Management
StatePublished - Aug 1999

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