Original language | English |
---|---|
Pages (from-to) | 199 - 214 |
Journal | Journal of MacroMarketing |
State | Published - 2011 |
On the Founding of the Journal of Macromarketing
Research output: Contribution to journal › Article › peer-review
Research output: Contribution to journal › Article › peer-review
Original language | English |
---|---|
Pages (from-to) | 199 - 214 |
Journal | Journal of MacroMarketing |
State | Published - 2011 |