Moderating Effects of Situational Characteristics on Impulse Buying

Hyo Chang, Ruoh-Nan Yan, Eckman Molly

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	298-314
Journal	International Journal of Retail & Distribution Management
State	Published - 2014

Cite this

@article{328ee646326142b5afd9265e3df592e5,

title = "Moderating Effects of Situational Characteristics on Impulse Buying",

author = "Hyo Chang and Ruoh-Nan Yan and Eckman Molly",

year = "2014",

language = "English",

pages = "298--314",

journal = "International Journal of Retail & Distribution Management",

publisher = "Emerald Publishing Limited",

}