Original language | English |
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Pages (from-to) | 79-93 |
Journal | Sport Marketing Quarterly |
State | Published - Jun 2020 |
Modeling environmental antecedents of online word-of-mouth on team social media: A perspective of information value
Jerred J. Wang, Nathan Pifer, Glaucio Scremin, James J. Zhang
Research output: Contribution to journal › Article › peer-review