TY - JOUR
T1 - Mexican cross-border shoppers' motivations to the USA
AU - Yuan, Jingxue (Jessica)
AU - Fowler, Deborah C.
AU - Goh, Ben K.
AU - Lauderdale, Mitzi K.
N1 - Copyright:
Copyright 2013 Elsevier B.V., All rights reserved.
PY - 2013
Y1 - 2013
N2 - Purpose: This study aims to examine the patterns of cross-border consumption of Mexican tourist-shoppers to the USA. More specifically, integrating literature from two ends - retail studies on shopping motivations and tourism research viewing cross-border shopping as leisure activities, this study aims to investigate the motivations of Mexican travelers as cross-border shoppers. Design/methodology/approach: A survey instrument was developed incorporating a set of 30 shopping motivation questions. Data were collected using the intercept survey methodology from 92 Mexican visitors who shopped at a major outlet shopping center in Central Texas in 2007. The motivational items were subsequently factor analyzed for possible underlying dimensions. Findings: Motivations of cross-border shopping by Mexicans in Texas demonstrated a combination of two aspects, the utilitarian and pleasurable shopping experiences. The cross-border consumption and shopping by Mexican residents in Texas, therefore, were both functional and recreational. Originality/value: With a better understanding of the pattern and motivations of cross-border shopping, this study developed a model to capture the stimulating influence of the retail environment as well as a framework to illustrate the integrated role of shopping and tourism in the process of developing a "must visit" destination.
AB - Purpose: This study aims to examine the patterns of cross-border consumption of Mexican tourist-shoppers to the USA. More specifically, integrating literature from two ends - retail studies on shopping motivations and tourism research viewing cross-border shopping as leisure activities, this study aims to investigate the motivations of Mexican travelers as cross-border shoppers. Design/methodology/approach: A survey instrument was developed incorporating a set of 30 shopping motivation questions. Data were collected using the intercept survey methodology from 92 Mexican visitors who shopped at a major outlet shopping center in Central Texas in 2007. The motivational items were subsequently factor analyzed for possible underlying dimensions. Findings: Motivations of cross-border shopping by Mexicans in Texas demonstrated a combination of two aspects, the utilitarian and pleasurable shopping experiences. The cross-border consumption and shopping by Mexican residents in Texas, therefore, were both functional and recreational. Originality/value: With a better understanding of the pattern and motivations of cross-border shopping, this study developed a model to capture the stimulating influence of the retail environment as well as a framework to illustrate the integrated role of shopping and tourism in the process of developing a "must visit" destination.
KW - Cross-border shopping
KW - Shopping motivations
KW - Tourist shoppers
UR - http://www.scopus.com/inward/record.url?scp=84885023815&partnerID=8YFLogxK
U2 - 10.1108/IJCTHR-02-2013-0004
DO - 10.1108/IJCTHR-02-2013-0004
M3 - Article
AN - SCOPUS:84885023815
VL - 7
SP - 394
EP - 410
JO - International Journal of Culture, Tourism, and Hospitality Research
JF - International Journal of Culture, Tourism, and Hospitality Research
SN - 1750-6182
IS - 4
ER -