TY - JOUR
T1 - Managerial action and resource-advantage theory
T2 - Conceptual frameworks emanating from a positive theory of competition
AU - Hunt, Shelby D.
AU - Madhavaram, Sreedhar
PY - 2012/8
Y1 - 2012/8
N2 - Purpose: The purpose of this paper is to illustrate that conceptual frameworks developed from a general theory of competition, i.e. resource-advantage (R-A) theory, can facilitate managerial action. Design/methodology/approach: After a brief overview of resource-advantage (R-A) theory, five conceptual frameworks are developed and offered for the purposes of managerial action. Findings: This paper identifies several conceptual frameworks and after noting that conceptual frameworks that do not have positive theoretical foundations may not be as useful as those that do, develops five conceptual frameworks that are based on R-A theory. Practical implications: The conceptual frameworks developed in this paper have great potential for facilitating managerial action. Originality/value: Conceptual frameworks that have positive theoretical foundations can be very useful for practitioners. In fact, the frameworks proposed in this paper can replace frameworks that are currently in use for managerial action.
AB - Purpose: The purpose of this paper is to illustrate that conceptual frameworks developed from a general theory of competition, i.e. resource-advantage (R-A) theory, can facilitate managerial action. Design/methodology/approach: After a brief overview of resource-advantage (R-A) theory, five conceptual frameworks are developed and offered for the purposes of managerial action. Findings: This paper identifies several conceptual frameworks and after noting that conceptual frameworks that do not have positive theoretical foundations may not be as useful as those that do, develops five conceptual frameworks that are based on R-A theory. Practical implications: The conceptual frameworks developed in this paper have great potential for facilitating managerial action. Originality/value: Conceptual frameworks that have positive theoretical foundations can be very useful for practitioners. In fact, the frameworks proposed in this paper can replace frameworks that are currently in use for managerial action.
KW - Conceptual frameworks
KW - Firm Resources and External Environment framework
KW - Managerial action
KW - Managers
KW - Resource management
KW - Resource-advantage theory
UR - http://www.scopus.com/inward/record.url?scp=84865151931&partnerID=8YFLogxK
U2 - 10.1108/08858621211257356
DO - 10.1108/08858621211257356
M3 - Article
AN - SCOPUS:84865151931
VL - 27
SP - 582
EP - 591
JO - Journal of Business and Industrial Marketing
JF - Journal of Business and Industrial Marketing
SN - 0885-8624
IS - 7
ER -