Investigating the relationships among college students’ satisfaction, addiction, needs, communication apprehension, motives, and uses & gratifications with Snapchat

Narissra M. Punyanunt-Carter; J. J. De La Cruz; Jason S. Wrench

doi:10.1016/j.chb.2017.06.034

Investigating the relationships among college students’ satisfaction, addiction, needs, communication apprehension, motives, and uses & gratifications with Snapchat

Narissra M. Punyanunt-Carter, J. J. De La Cruz, Jason S. Wrench

CoMC Dept of COMS

Research output: Contribution to journal › Article › peer-review

29 Scopus citations

Abstract

Snapchat is a popular communication mode for college students. In this study, 475 college students reported their communication behaviors regarding their Snapchat use and other variables related to Snapchat, such as addiction and needs. Results indicated that college students are satisfied using Snapchat. Findings showed that there was a significant relationship between participant needs (entertainment and functional) with Snapchat addiction, intensity, and exhibitionism. Further, there is a relationship between participant needs (entertainment and functional) with communication apprehension (social media and Snapchat).

Original language	English
Pages (from-to)	870-875
Number of pages	6
Journal	Computers in Human Behavior
Volume	75
DOIs	https://doi.org/10.1016/j.chb.2017.06.034
State	Published - Oct 2017

Keywords

Addiction
Behaviors
Motives
Satisfaction
Snapchat
Uses & gratifications

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title = "Investigating the relationships among college students{\textquoteright} satisfaction, addiction, needs, communication apprehension, motives, and uses & gratifications with Snapchat",

abstract = "Snapchat is a popular communication mode for college students. In this study, 475 college students reported their communication behaviors regarding their Snapchat use and other variables related to Snapchat, such as addiction and needs. Results indicated that college students are satisfied using Snapchat. Findings showed that there was a significant relationship between participant needs (entertainment and functional) with Snapchat addiction, intensity, and exhibitionism. Further, there is a relationship between participant needs (entertainment and functional) with communication apprehension (social media and Snapchat).",

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N2 - Snapchat is a popular communication mode for college students. In this study, 475 college students reported their communication behaviors regarding their Snapchat use and other variables related to Snapchat, such as addiction and needs. Results indicated that college students are satisfied using Snapchat. Findings showed that there was a significant relationship between participant needs (entertainment and functional) with Snapchat addiction, intensity, and exhibitionism. Further, there is a relationship between participant needs (entertainment and functional) with communication apprehension (social media and Snapchat).

AB - Snapchat is a popular communication mode for college students. In this study, 475 college students reported their communication behaviors regarding their Snapchat use and other variables related to Snapchat, such as addiction and needs. Results indicated that college students are satisfied using Snapchat. Findings showed that there was a significant relationship between participant needs (entertainment and functional) with Snapchat addiction, intensity, and exhibitionism. Further, there is a relationship between participant needs (entertainment and functional) with communication apprehension (social media and Snapchat).

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KW - Motives

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Investigating the relationships among college students’ satisfaction, addiction, needs, communication apprehension, motives, and uses & gratifications with Snapchat

Abstract

Keywords

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