Identifying Structural Features of Audio: Orienting Responses During Radio Messages and Their Impact on Recognition

Robert F. Potter, Annie Lang, Paul D. Bolls

Research output: Contribution to journalArticle

24 Scopus citations

Abstract

This study tested the ability of nine different auditory structural features to elicit orienting responses from radio listeners. It further tested the effect of the orienting response on listeners' memory for information presented immediately following the orienting-eliciting structural feature. Results show that listeners do have significant decelerating cardiac patterns suggestive of orienting for eight of the nine features. Taken as a categorical whole, these features also increase recognition memory for the information presented after their onset compared to information presented immediately before.

Original languageEnglish
Pages (from-to)168-177
Number of pages10
JournalJournal of Media Psychology
Volume20
Issue number4
DOIs
StatePublished - 2008

Keywords

  • attention
  • audio
  • memory
  • orienting response
  • radio
  • structural features

Fingerprint Dive into the research topics of 'Identifying Structural Features of Audio: Orienting Responses During Radio Messages and Their Impact on Recognition'. Together they form a unique fingerprint.

  • Cite this