From 'Virtuous to Pragmatic’ Pursuit of Social Mission: A Sustainability-Based Typology of Nonprofit Organizations and Corresponding Strategies

Robert McDonald; Jay Weerawardena; Sreedhar Madhavaram; Gillian Sullivan Mort

doi:10.1108/MRR-11-2013-0262

From 'Virtuous to Pragmatic’ Pursuit of Social Mission: A Sustainability-Based Typology of Nonprofit Organizations and Corresponding Strategies

Robert McDonald, Jay Weerawardena, Sreedhar Madhavaram, Gillian Sullivan Mort

Business Administration

Research output: Contribution to journal › Article › peer-review

Original language	English
Pages (from-to)	970-991
Journal	Management Research Review
DOIs	https://doi.org/10.1108/MRR-11-2013-0262
State	Published - 2015

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title = "From 'Virtuous to Pragmatic{\textquoteright} Pursuit of Social Mission: A Sustainability-Based Typology of Nonprofit Organizations and Corresponding Strategies",

author = "Robert McDonald and Jay Weerawardena and Sreedhar Madhavaram and Mort, {Gillian Sullivan}",

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journal = "Management Research Review",

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AU - Madhavaram, Sreedhar

AU - Mort, Gillian Sullivan

PY - 2015

Y1 - 2015

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JO - Management Research Review

JF - Management Research Review

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From 'Virtuous to Pragmatic’ Pursuit of Social Mission: A Sustainability-Based Typology of Nonprofit Organizations and Corresponding Strategies

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