Franchising: Promises, problems, prospects

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

Original languageEnglish
Title of host publicationFranchising
Subtitle of host publicationAn International Perspective
PublisherTaylor and Francis Inc.
Pages127-140
Number of pages14
ISBN (Electronic)9781315015576
ISBN (Print)9780415284189
StatePublished - Feb 4 2014

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