Exploiting Aesthetic Preference in Deep Cross Networks for Cross-domain Recommendation

Jian Liu, Pengpeng Zhao, Fuzhen Zhuang, Yanchi Liu, Victor S. Sheng, Jiajie Xu, Xiaofang Zhou, Hui Xiong

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

2 Scopus citations

Abstract

Visual aesthetics of products plays an important role in the decision process when purchasing appearance-first products, e.g., clothes. Indeed, user's aesthetic preference, which serves as a personality trait and a basic requirement, is domain independent and could be used as a bridge between domains for knowledge transfer. However, existing work has rarely considered the aesthetic information in product images for cross-domain recommendation. To this end, in this paper, we propose a new deep Aesthetic Cross-Domain Networks (ACDN), in which parameters characterizing personal aesthetic preferences are shared across networks to transfer knowledge between domains. Specifically, we first leverage an aesthetic network to extract aesthetic features. Then, we integrate these features into a cross-domain network to transfer users' domain independent aesthetic preferences. Moreover, network cross-connections are introduced to enable dual knowledge transfer across domains. Finally, the experimental results on real-world datasets show that our proposed model ACDN outperforms benchmark methods in terms of recommendation accuracy.

Original languageEnglish
Title of host publicationThe Web Conference 2020 - Proceedings of the World Wide Web Conference, WWW 2020
PublisherAssociation for Computing Machinery, Inc
Pages2768-2774
Number of pages7
ISBN (Electronic)9781450370233
DOIs
StatePublished - Apr 20 2020
Event29th International World Wide Web Conference, WWW 2020 - Taipei, Taiwan, Province of China
Duration: Apr 20 2020Apr 24 2020

Publication series

NameThe Web Conference 2020 - Proceedings of the World Wide Web Conference, WWW 2020

Conference

Conference29th International World Wide Web Conference, WWW 2020
CountryTaiwan, Province of China
CityTaipei
Period04/20/2004/24/20

Keywords

  • Cross-domain Recommendation;Knowledge Transfer;Aesthetic Feature

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