Engaging students through Web 2.0 technologies: Capturing the Long Tail of student participation

Nitin Aggarwal, Leslie Jordan Albert, Eric A. Walden, Shruti Kumthekar

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

2 Scopus citations

Abstract

This paper applies the relatively new concept of the Long Tail to classroom environments thereby offering a new way of viewing student participation and engagement. We suggest that Web 2.0 technologies such as forums and wikis will appeal to the Long Tail of low-involvement students to increase their interactions within learning environments in the same way that Internet search and recommendation technologies have enabled firms to capture greater value from the Long Tail of less frequently sold products. This theoretical work contributes to the literature by illustrating how these technologies can offer a simple and efficient means of increasing student participation, engagement and learning. We conclude our concept of Long Tail student engagement with directions for future research and practical suggestions for instructors seeking to employ these technologies in their classrooms.

Original languageEnglish
Title of host publicationProceedings of the 45th Annual Hawaii International Conference on System Sciences, HICSS-45
PublisherIEEE Computer Society
Pages41-47
Number of pages7
ISBN (Print)9780769545257
DOIs
StatePublished - 2012
Event2012 45th Hawaii International Conference on System Sciences, HICSS 2012 - Maui, HI, United States
Duration: Jan 4 2012Jan 7 2012

Publication series

NameProceedings of the Annual Hawaii International Conference on System Sciences
ISSN (Print)1530-1605

Conference

Conference2012 45th Hawaii International Conference on System Sciences, HICSS 2012
CountryUnited States
CityMaui, HI
Period01/4/1201/7/12

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