Demographics and beef preferences affect consumer motivation for purchasing fresh beef steaks and roasts.

A L Reicks, J Brooks, Andrea Garmyn, Leslie Thompson, Conrad Lyford, Markus Miller

Research output: Contribution to journalArticle

Original languageEnglish
Pages (from-to)403-11
JournalDefault journal
StatePublished - Apr 1 2011

    Fingerprint

Cite this