TY - JOUR
T1 - College Students’ Perceptions of Television Portrayals of Hispanics.
AU - Carter, Narissra
AU - Oviedo, Marilda
AU - Melhem, Samer
PY - 2019/8
Y1 - 2019/8
N2 - Based on questionnaire responses from 381 undergraduate students, this study sought to examine perceptions of Hispanics on television. Results revealed that college students perceive Hispanics portrayals on television are mainly stereotypical and often highlight negative perceptions (e.g., lazy and ill-tempered). Students regarded Hispanics to be hardworking and to prioritize culture. Perceptions of Hispanic men were mainly controlling figures and Hispanic women were mostly caretaking characters. These findings suggest that television can affect the way college students view and possibly communicate with Hispanics.
AB - Based on questionnaire responses from 381 undergraduate students, this study sought to examine perceptions of Hispanics on television. Results revealed that college students perceive Hispanics portrayals on television are mainly stereotypical and often highlight negative perceptions (e.g., lazy and ill-tempered). Students regarded Hispanics to be hardworking and to prioritize culture. Perceptions of Hispanic men were mainly controlling figures and Hispanic women were mostly caretaking characters. These findings suggest that television can affect the way college students view and possibly communicate with Hispanics.
U2 - 10.1080/17459435.2019.1650817
DO - 10.1080/17459435.2019.1650817
M3 - Article
JO - Qualitative Research Reports in Communication
JF - Qualitative Research Reports in Communication
ER -