TY - JOUR
T1 - An investigation of environmental and situational factors affecting tourists' behavioral intention to choose bangkok as their final destination
AU - Suttikun, Chompoonut
AU - Chang, Hyo Jung
AU - Komolsevin, Rosechongporn
AU - Chongsithiphol, Srisuda
N1 - Publisher Copyright:
© 2015 Cognizant Comm. Corp.
PY - 2015
Y1 - 2015
N2 - This study aims to explore the factors attracting international tourists to visit Bangkok. A total of 396 questionnaires were completed by participants, and they were tourists who visited the main three tourist attractions in Bangkok. The results showed that international tourists were attracted to visit Bangkok by physical attractions, sociopsychological attractions, and available time. Most tourists decided to visit Bangkok as a tourist destination. In terms of physical attractions, tourists decided to go to Bangkok to escape the terrible winters of their hometown. Regarding sociopsychological attractions, tourists desired to go to Bangkok because of attitudes of local people. In addition, the amount of time tourists could spend traveling in Bangkok matched with tourists' available vacation time, which motivated them to visit Bangkok. The finding of this study suggests that infrastructure and facilities of physical and sociopsychological attractions need to be developed to attract more international tourists to visit Bangkok.
AB - This study aims to explore the factors attracting international tourists to visit Bangkok. A total of 396 questionnaires were completed by participants, and they were tourists who visited the main three tourist attractions in Bangkok. The results showed that international tourists were attracted to visit Bangkok by physical attractions, sociopsychological attractions, and available time. Most tourists decided to visit Bangkok as a tourist destination. In terms of physical attractions, tourists decided to go to Bangkok to escape the terrible winters of their hometown. Regarding sociopsychological attractions, tourists desired to go to Bangkok because of attitudes of local people. In addition, the amount of time tourists could spend traveling in Bangkok matched with tourists' available vacation time, which motivated them to visit Bangkok. The finding of this study suggests that infrastructure and facilities of physical and sociopsychological attractions need to be developed to attract more international tourists to visit Bangkok.
KW - Attractions
KW - Bangkok
KW - Destination
KW - International tourists
KW - Situations
UR - http://www.scopus.com/inward/record.url?scp=84946217885&partnerID=8YFLogxK
U2 - 10.3727/108354215X14411980111451
DO - 10.3727/108354215X14411980111451
M3 - Article
AN - SCOPUS:84946217885
VL - 20
SP - 523
EP - 537
JO - Tourism Analysis
JF - Tourism Analysis
SN - 1083-5423
IS - 5
ER -