A structural econometric model of joint consumption of goods and recreational time: An application to pick-your-own fruit

Carlos E. Carpio, Michael K. Wohlgenant, Charles D. Safley

Research output: Contribution to journalArticlepeer-review

13 Scopus citations

Abstract

This article develops a structural econometric consumer demand model for goods, which have time and monetary costs, and where time spent obtaining the goods also enters into the utility function. The model is used to analyze customers' decision to buy pick-your-own versus preharvested strawberries at North Carolina pick-your-own fruit operations. The analysis distinguishes the effect of time as a resource constraint and time that provides utility. Demand for strawberries sold at the operations is price elastic, and demand for pick-your-own strawberries is less price elastic than demand for preharvested strawberries.

Original languageEnglish
Pages (from-to)644-657
Number of pages14
JournalAmerican Journal of Agricultural Economics
Volume90
Issue number3
DOIs
StatePublished - Aug 2008

Keywords

  • Demand analysis
  • Pick-your-own fruit
  • Structural econometric model

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