A PAT on the Back: Media Flow Theory Revis(it)ed

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As the amount of leisure time available to us has increased, scholars have begun to study the appeal of different leisure activities. For mass media scholars, understanding the psychology of media entertainment as a leisure activity has become increasingly important, especially with the exponential growth of the media entertainment industry. Media flow theory (Sherry, 2004) explains that the use of media can bring about a flow state, a positive experiential state characterized by intense concentration and time distortion, heightened curiosity, perceived control, and a sense of doing an activity for the activity’s sake. This theory is especially compelling to entertainment scholarship because media flow theory – unlike other entertainment theories – has its roots in leisure scholarship, specifically the exploratory model of play proposed by Csikszentmihalyi and Bennett (1971). As the concept of flow has been debated by scholars, this paper addresses some of the contemporary issues asso
Original languageEnglish
Pages (from-to)27-39
JournalDefault journal
StatePublished - 2008


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