TY - JOUR
T1 - 2015 survey of journalism and mass communication enrollments
T2 - Challenges and opportunities for a changing and diversifying field
AU - Gotlieb, Melissa R.
AU - McLaughlin, Bryan
AU - Cummins, R. Glenn
N1 - Funding Information:
The author(s) disclosed receipt of the following financial support for the research, authorship, and/or publication of this article: Funding for the 2015 Survey of Journalism and Mass Communication Enrollments was provided by the Association of Schools of Journalism and Mass Communication (principal sponsor) and the Association for Education in Journalism and Mass Communication (supporting sponsor).
Publisher Copyright:
© AEJMC 2017.
PY - 2017/6
Y1 - 2017/6
N2 - As with previous years, enrollments in journalism and mass communication programs in the United States have continued to decline. In 2015, such decline among undergraduate student enrollments was particularly prevalent in journalism sequences; in contrast, undergraduate enrollments in strategic communication sequences have seen some growth since 2013. Findings also reveal potential for journalism and mass communication programs regarding the growth and emergence of online degree programs and online course offerings, the development of the competencies and skills desired by employers, and other opportunities for the professional development of today’s practically minded students.
AB - As with previous years, enrollments in journalism and mass communication programs in the United States have continued to decline. In 2015, such decline among undergraduate student enrollments was particularly prevalent in journalism sequences; in contrast, undergraduate enrollments in strategic communication sequences have seen some growth since 2013. Findings also reveal potential for journalism and mass communication programs regarding the growth and emergence of online degree programs and online course offerings, the development of the competencies and skills desired by employers, and other opportunities for the professional development of today’s practically minded students.
KW - Curriculum and student development
KW - Degrees granted
KW - Enrollments
KW - Journalism and mass communication programs
KW - Student demographics
UR - http://www.scopus.com/inward/record.url?scp=85048879131&partnerID=8YFLogxK
U2 - 10.1177/1077695817698612
DO - 10.1177/1077695817698612
M3 - Article
AN - SCOPUS:85048879131
VL - 72
SP - 139
EP - 153
JO - Journalism and Mass Communication Educator
JF - Journalism and Mass Communication Educator
SN - 1077-6958
IS - 2
ER -