Projects per year
Fingerprint Dive into the research topics where Trenton Seltzer is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Network
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Grants
FRIF/FRAF Grant
Texas Tech University College of Media & Communication-Texas Tech University
11/1/12 → …
Project: Research
Project CLEAR! (Communication Leading to Excellence and Ameliorating Risk)
06/1/12 → …
Project: Research
Project CLEAR! (Communication Leading to Excellence and Ameliorating Risk)
06/1/12 → …
Project: Research
Scholarly Research
Political public relations and relationship management: Foundations and challenges
Seltzer, T., Jan 1 2019, Political Public Relations: Concepts, Principles, and Applications, 2nd Edition. Taylor and Francis, p. 105-125 21 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter
Political public relations and relationship management: Foundations & challenges
Seltzer, T., 2019, Political public relations and relationship management: Foundations & challenges. p. 105-125Research output: Chapter in Book/Report/Conference proceeding › Chapter
#RaceTogether: Starbucks’ attempt to discuss race in America and its impact on company reputation and employees
Abitbol, A., Lee, N., Lee, S. & Seltzer, T., 2018, In : Public Relations Journal.Research output: Contribution to journal › Article
The influence of distal antecedents on organization-public relationships
Seltzer, T. & Lee, N., Nov 2 2018, In : Journal of Public Relations Research. 30, 5-6, p. 230-250 21 p.Research output: Contribution to journal › Article
Transparency tested: The influence of message features on public perceptions of organizational transparency
Holland, D., Krause, A., Provencher, J. & Seltzer, T., Jun 2018, In : Public Relations Review. 44, 2, p. 256-264 9 p.Research output: Contribution to journal › Article
Scholarly Activities
Practicing transparency in a crisis: Examining the impact of message strategies on organizational perceptions.
Trenton Seltzer (Speaker)
Mar 1 2020 → Mar 31 2020
Activity: Talk or presentation › Oral presentation
Evaluating parental attitudes toward the USA Football Heads Up campaign
Trenton Seltzer (Speaker)
Aug 1 2017 → Aug 31 2017
Activity: Talk or presentation › Other
IPAs and H2O: How craft beer brewers can best communicate their water-intensive industry to consumers.
Trenton Seltzer (Speaker)
Nov 1 2017 → Nov 30 2017
Activity: Talk or presentation › Other
Cognitive and emotional processing of the enhanced State of the Union
Trenton Seltzer (Speaker)
Aug 1 2017 → Aug 31 2017
Activity: Talk or presentation › Invited talk
Assessing the influence of perceived direct & indirect symmetrical communication on organization-public relationships
Trenton Seltzer (Speaker)
May 1 2017 → May 31 2017
Activity: Talk or presentation › Other