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Integration of Digital Cotton and Cotton TBL Practices in Fashion Merchandising.
Chang, H., Jones, R., Fowler, D., Jai, C. & Jai, C.
01/15/20 → …
Project: Research
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Implementing Cotton Content through the Curriculum:
Chang, H., Fowler, D., Fowler, D., Jai, C. & Jai, C.
Cotton Incorporated-Industry/For Profit
01/1/15 → …
Project: Research
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Why are college sports tourists traveling long distance? Antecedents of destination and team loyalty
Min, J. H., Chang, H. J., Fowler, D. & Blum, S., 2022, (Accepted/In press) In: Asia Pacific Journal of Marketing and Logistics.Research output: Contribution to journal › Article › peer-review
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Cultural exploration as an antecedent of students’ intention to attend university events: an extension of the theory of reasoned action
Harb, A., Khliefat, A., Alzghoul, Y. A., Fowler, D., Sarhan, N. & Eyoun, K., 2021, (Accepted/In press) In: Journal of Marketing for Higher Education.Research output: Contribution to journal › Article › peer-review
2 Scopus citations -
Cultural exploration as an antecedent of students’ intention to attend university events: an extension of the theory of reasoned action
Harb, A., Khliefat, A., Alzhoul, Y., Fowler, D., Sarhan, N. & Eyoun, K., Aug 1 2021, In: Journal of Marketing for Higher Education (WMHE).Research output: Contribution to journal › Article › peer-review
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Inaugural events and beer tourist behavior: Capitalizing on the craft beer movement
Manis, K. T., Chang, H. J., Fowler, D. C. & Blum, S. C., 2020, In: Event Management. 24, 2-3, p. 311-334 24 p.Research output: Contribution to journal › Article › peer-review
2 Scopus citations -
Inaugural Events and Beer Tourist Behavior: Capitalizing on the Craft Beer Movement
Manis, K., Chang, H., Fowler, D. & Blum, S., Jan 2020, In: Event Management. p. 311-334Research output: Contribution to journal › Article › peer-review
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Using Immersive and Non-Immersive Virtual Reality Experiences in the Retail Management Curriculum
Deborah Fowler (Speaker)
Mar 1 2022 → Mar 31 2022Activity: Talk or presentation › Invited talk
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Determining the Success of Say Yes to FCS as a Family and Consumer Sciences Marketing and Recruitment tool….Is It Working?
Deborah Fowler (Speaker)
Jun 17 2021Activity: Talk or presentation › Other
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How Retailers are Adapting Virtual and Augmented Reality to their Business Models
Deborah Fowler (Speaker)
Feb 1 2020 → Feb 28 2020Activity: Talk or presentation › Invited talk
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Event's Industry Council (External organization)
Deborah Fowler (Member)
Nov 1 2020 → …Activity: Membership › Other
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