Scholarly Research per year
Scholarly Research per year
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Dive into the research topics where Bonhak Koo is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Scholarly Research
- 26 Article
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COVID-19 and the Airline Business: A New Decision-Making Process for Employee Loyalty and Job Insecurity
Han, H., Koo, B., Kim, S., Chua, B. L. & Kim, J. J., 2023, In: International Journal of Aerospace Psychology. 33, 4, p. 215-231 17 p.Research output: Contribution to journal › Article › peer-review
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Exploring the factors that influence customers’ willingness to switch from traditional hotels to green hotels
Quan, L., Koo, B. & Han, H., 2023, In: Journal of Travel and Tourism Marketing. 40, 3, p. 185-202 18 p.Research output: Contribution to journal › Article › peer-review
1 Scopus citations -
nderstanding the behavioral intention to use urban air autonomous vehicles
Ariza-Montes, A., Quan, W., Radic, A., Koo, B., Kim, J. J., Chua, B. L. & Han, H., Jun 2023, In: Technological Forecasting and Social Change. 191, 122483.Research output: Contribution to journal › Article › peer-review
3 Scopus citations -
No jab, no international travel? Linking TRA, mass media, motivation, and experience
Radic, A., Koo, B., Kim, J. J. & Han, H., Jul 2023, In: Journal of Vacation Marketing. 29, 3, p. 365-385 21 p.Research output: Contribution to journal › Article › peer-review
3 Scopus citations -
Central bank digital currency as a payment method for tourists: application of the theory of planned behavior to digital Yuan/Won/Dollar choice
Radic, A., Quan, W., Koo, B., Chua, B. L., Kim, J. J. & Han, H., 2022, In: Journal of Travel and Tourism Marketing. 39, 2, p. 152-172 21 p.Research output: Contribution to journal › Article › peer-review
21 Scopus citations
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Turn that upside down: Scale development and validation of toxic positivity
Bonhak Koo (Speaker)
Feb 1 2023 → Feb 28 2023Activity: Talk or presentation › Other
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FAMILY DYNAMICS AND CULTURE: AN EXPLORATION OF WORK-LIFE BALANCE IN FAMILY-OWNED HOSPITALITY BUSINESSES.
Bonhak Koo (Speaker)
Feb 16 2023Activity: Talk or presentation › Other
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Keep Flourishing: A new theoretical lends for understanding hospitality employees' well-being and prosocial behavior
Bonhak Koo (Speaker)
Feb 1 2023 → Feb 28 2023Activity: Talk or presentation › Other
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International Council on Hotel, Restaurant, and Institutional Education (External organization)
Bonhak Koo (Member)
Jan 1 2022 → …Activity: Membership › Other
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Certification in Hotel Industry Analytics
Bonhak Koo (Other)
Jan 1 2019 → Jan 1 2024Activity: Other › LicCert